Visual Communication 1 – G3

Brainstorm Map

Keywords which I had derived were the words happy, fun, rainbow, hearts, caring volunteers, freedom. Of which, I chose to work with the idea of Arts & Hearts to derive the three slogans from below.

Proposed Slogans

#01 Arts On The Groove

Grooving is associated with a dance movement to jazz. I wanted to portray the performing arts side of arts Read more →

BRAINSTORM:

CONCEPTS:

MOODBOARD:

Handrawn and creative feel to the poster bright primary and secondary colours Nothing too detailed so it can be seen from afar

SKETCHES:

Concept 1 – Take heart through art:

Concept 2- Create, Motivate, rejuvinate:

Concept 3- Jumpstart through art:

INTERESTING POSTER DESIGNS:

ANALYSIS OF POSTER:

The poster is promoting a summer day camp from June – August for 6-15-year-olds. This poster is a template for people to use for their club. It conveys a vibe that is fun, exciting, happy, youthful, fresh and creative. The poster captivates the viewer with the bold summer text layered in between the bright organic shapes Read more →