Recent Posts

wk 11 - Feedback, research & refinement of project idea

Jonathan Pagaard

Sunday, Oct 23, 2016 - 09:26:09 pm

@ My_site

Before the lecture Monday 17/10/16 we had decided upon following aspects of our project idea:

Framing of problem We want to activate dead spaces in the MRT to draw people’s attention and make them interact with the wall instead of using their mobile phones when the walk through the MRT.

On the same time we believe it can have a positive Read more →

Good examples and the storyboard you created is a good start.  It seems there is a lot more interactive displays of the kind you're developing at airports.  Why might that be?  What are the similarities and differences in user experience at airports vs. MRT (amount of time spent at airport is longer, more leisure or wait time).  So airports can exploit the amount of time users spend there and provide alternative experiences.  How would you exploit the kind of activity users have at the MRT for your project?

Research on virtual fitting room solutions

Florent Ziegler

Sunday, Oct 23, 2016 - 04:14:02 pm

@ Florent Ziegler

Here’s an interesting article on the subject of virtual dressing rooms :

Virtual fitting rooms/mirrors using Kinect technology :

Magic mirror 2013 : Timberland augmented reality campaign (kinect technology) 2014 :

Fitnect : augmented reality 3D fitting (kinect technology) – 2011 ( → video demonstration :

You need a kinect or an asus Read more →

These are all good examples of the possibilities and perceived needs that the fashion industry is anticipating.  How do these examples and findings help with the direction of your project?
You should also have, by now, a title and description of your project posted.  Where is this?

Project research

Hanna McLachlan

Sunday, Oct 23, 2016 - 03:23:22 pm

@ Hanna UX Design

Gamification to improve our world: Yu-kai Chou at TEDx Lausanne

Harnessing the world of play Generic demographic – average gamer 35y/o and 50% men/women Gamification – take elements of games into non-game contexts, takes you don’t want to do but have to Games allow you to be more Engaging/boring/exciting Game elements need to motivate and drive

8 Core Drives – We do things based on these Read more →

These are all wonderful examples.  One of the reasons you can do this at an airport is also because people spend more time there waiting for flights etc.  How might the conditions be similar or different in the Singapore MRT?  How might you exploit the conditions of user movement or transit through the MRT passageways?

City-planning (Street-use & cars)

Xie Xiuyun

Sunday, Oct 23, 2016 - 11:28:57 am

@ Xiuyun's

Of walkable city, filled with markets, sidewalk cafes, and bustling street life

I found this interesting video showcasing Barcelona’s approach to designing the city, integrating the use of side-walks, public spaces, and implementing a new system for car use. It is a rather interesting concept that they are testing out for their grid-like city landscape, and I thought I would like to Read more →

Categories: Assignment Week 3

Interview #4/5/6

Ava P.

Saturday, Oct 22, 2016 - 09:36:05 pm

@ Pham Nhat Binh

Interview #4

Participant: Male, 24. Software Engineer.

When is your most recently watched movie? Which movie? 3 weeks ago. Do you have any cinema preference and why? Cathay, better popcorn. If I go with friends, I will go a place that is convenient for us all. If we have a lot of time then distance doesn’t matter. What are the factors that you think are important Read more →

Field Trip 3 + Interview #3

Lydia Alexkartadjaja

Saturday, Oct 22, 2016 - 03:19:11 pm

@ lydialex

A. Field Trip

Location: Vivo City

Movie time: 21 Oct 16 9:30 PM; Interview time: 22 Oct 16 2 PM

Movie: Miss Peregrine’s Home for Peculiar Children

B. Interview #3

All interview is available @

Participant: Male, 24. Software Engineer.

When is your most recently watched movie? Which movie? Miss Peregrine, yesterday at VIVO Golden Village. Do you have any cinema preference and why? No. As long as it is Read more →
Tags: interview
What are your conclusions or what unexpected findings did you learn from this interview?
Hi Kristy, Our conclusion can be found here:

Field trip 1 + Interview #1

Ava P.

Wednesday, Oct 19, 2016 - 02:53:12 pm

@ Pham Nhat Binh

A. Field Trip 

Location: Jurong Point, Golden Village, cinema Hall 2.

Time: 7:10pm – 9:20pm

Movie: Miss Peregrine’s Home for Peculiar Children

B. Interview #1

All interview is available @

Participant: Male, 24. Software Engineer.

When is your most recently watched movie? Which movie? Miss Peregrine’s Home for Peculiar Children. 1hr ago. Do you have any cinema preference and why? No, I prefer watching movies in my own room at my own Read more →
Good interview.  What are your conclusions from the interview?  What did you learn that you didn't expect?  One thing I thought was interesting is that your interviewee didn't want to be bombarded with images and text after exiting.  So how does that effect your project goals?

Defining our concept

Hanna McLachlan

Monday, Oct 17, 2016 - 11:59:57 pm

@ Hanna UX Design

At our group meeting we discussed the three ideas we had form last class and chose to focus more specifically on utilising the corridor spaces in MRT stations.

Designing on the platforms came a close second as we would be able to tackle a ‘practical’ problem of people waiting in the wrong areas for the train/people getting onto busy carriages when Read more →


Week 10 Final Project Progress 1

Katie Koh Ke Tian

Monday, Oct 17, 2016 - 04:05:36 pm

@ katiekohketian

Group Members: Clara, Katie, Wanqing Idea Focus: Interactive City Guide for MRT  Title: Target Audience: General commuters Problems to tackle: 1) Long travelling time (boring rides) & 2) Unable to board (crowding at entrances/ refuse to move in)

Next steps:

Find out what do people want from city guide? What kind of content/ways to present the contents to engage people? How the design could incorporate various demographics? Consider the Read more →
What are some examples of similar projects that you can find that have been attempted?

Week 1 | Research Questions + Planning

Ava P.

Monday, Oct 17, 2016 - 03:43:12 pm

@ Pham Nhat Binh

A. Research Questions

1. Primers – movie watching in general

Their most recent movie experience? (When/which movie?/which cinema/around what time)

Any cinema preferences and why? (asking in terms of service/experience/ is there a cinema they always go to?)

What do they usually do after watching a movie?

How do they feel emotionally and physically after watching the movies?

2. Exit hallway

What are their expectations Read more →