Project Ego: Ideation & Research

For the final project, I had decided to use a few artists favorites of mine as an aesthetic reference.

Namely the works of Peter De Potter, Isa Genzken and John Baldessari were my focal points to build my work around.

Here are a few images that I found inspiring and became the focal point of the overall aesthetic in my final project.

I wanted to use abstract shapes, colors, and free form design to create elements of fun, excitement. Furthermore, I was interested at how we could create various layers of meanings through recontextualizing appropriated images. Hence, a collage became a very useful technique.