Thoughts on ‘The Society of the Spectacle’

Amongst this very informative reading, I found one point to be more relatable to me than the rest:

“The reigning economic system is founded on isolation; at the same time it is a circular process designed to produce isolation. Isolation underpins technology, and technology isolates in its turn; all goods proposed by the spectacular system, from cars to televisions, also serve as weapons for that system as it strives to reinforce the isolation of “the lonely crowd”. “

I just felt that our lifestyles are pretty ironic, after reading this particular part of the reading, that we are all slaves to this economic system, in chase of technological items that provide us entertainment and a sense of belonging. We tend to find a manmade item, and through that we watch interactions of other humans, to diminish that sense of loneliness that we feel at times, instead of going out to find people that we can interact with. And yet, we still are too dependent on these items to find solace, to immerse ourselves in an imaginary world of happiness and comfort.