Aesthetics Influence on Product Design

Recess Week

As shared by Professor Peer in the previous lecture, we were introduced to 3 main nodes that have influence over the Aesthetic & Form – Function, Human Factor and Emotion.




In my understanding, functional based products focus more on fulfilling its functional requirements rather than meeting the human factors or shows any emotional values. Functional products are uncommitted to its physical appearance, form, material etc
– They are going for functionality.
As a result, most functional based product are often presented as uninteresting,
featureless, flat etc.


Traditional Straw Fan

A traditional straw fan is an example of a Function-based product.
Its function is to induce airflow gathered in the surrounding air for the purpose of cooling oneself. The movement of the straw fan has a direct effect on the amount of airflow induced.
One might find the prolong usage of the straw fan tiring as tension are being applied on the hand/wrist area thus not achieving the ergonomics of the human factor. On the other hand, the straw fan appears as dull and uninteresting.




Human Factor

In my understanding of the human factor, ergonomics take places. ‘Human factor’ could only take place through tons of research and experimentation. This includes the human anatomy (5 percentile vs 95 percentile) and usually are coherent with the study in user experience in design. To list a few of the ergonomics features found in products would be; Rubber grip, indications etc. – These maximize the convenience of user interaction.


Mitsubishi 16″ Stand Fan

With technology advancement, airflow can now be induced with the help of mechanized fluid (Blades). This standing fan features changeable speed and easily seen buttons at the front for accessibility. It also produce softer noise and low power consumption.

While achieving its function, the focus on human factors helps to improve the interaction between user and the product which result in a more efficient and safe for use.




In my understanding, Emotion-based products are relatively interesting. It challenges the modern practice, pushes boundaries and anticipate innovation. These products may be unusual but will leave a awe-inspiring impression to its user and might cause a shift in demand if technology allow*. The choice of colour and material is relatively important as well inorder to capture a sense of mood.


Dyson Air Multiplier Am07

When this product was introduced in the market back in 2009, I was amazed by its innovation and it changes my perception of that of a ‘regular’ bladed fan. This product shows the impossible possible, not only it distinguish itself in the market but had since left myself a positive impression. The choice of colour give the overall design a cool touch – very futuristic-like.
In addition, this bladeless fan managed to invoke a sense of curiousity in every mind and individuals creating a sense of emotion.
Just one word: Awesome.



And it’s safe and easy to clean too!

Image result for dyson fan clean


Through this exercise, I find the importance between the 3 nodes.

It is a good research and to crank my mind during the recess week.
I decide to compare between the ‘Fans’ we have over the time period from the tradition to the modern.
I find using only ‘Fans’ a comparison is a fair and coherent analysis.

So, where will my Toy for Project 2 fall under?
Check out my sketches next week!

2 Replies to “Aesthetics Influence on Product Design”

  1. I would say that the Dyson fan is more emotions dominated without losing on function and human factors. The subtraction of the wind blades (main element) that is use to induce wind flow, conform the users to use the Dyson fan in a new manner/practise.

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