Final Film (Joyride) – Visual Reference Research

Visual reference from Eternal Sunshine’s “Elephant Parade” scene

  • The purple tones and the ‘freedom’ in camera moves that are almost documentary-like.
  • Gives a vibe of being physically present and watching the moment unfold that an omniscient being watching.
  • Large aperture and wide angle lens to achieve a bokeh of the lights.

Visual reference from UOB’s “Right by Every Generation” Advert

  • Evokes the mood of freedom and rebelliousness.
  • The seamless transition of going from landscape to portrait orientation that is organically flowing.
  • Pacing of the film is interesting.

  • Lighting and handheld moves are interesting.

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