Singapore zoo poster

IDEA #1 CONCEPT:

The poster is suppose to depict the glow in the dark characteristic of the scorpions when under UV light and also dance characteristic before the male and the female mates. The scorpion body will be blue and they glow blue in colour when in the dark. The main atmosphere the poster should create is a fun, loud and party like style.

Mood board for Idea #1

I picked inspiration of neon signs from night clubs because it symbolises partying, dancing and having fun.

These are the references I have found.

I prefer the more detailed scorpion as I want the main empathise to be the scorpion. I then test out a few compositions with the grids as guidelines.

Final poster for Idea #1

Feedback:

However, after consulting with Professor Lisa, she suggest that it would be better if I can merge the colours from idea#1 with the concept of idea #2 as it will be more vibrant and really shows the movement of the scorpion. Hence, I decided to take that route.

IDEA #2 CONCEPT:

The poster is suppose to depict the dance characteristic of the scorpions before the male and the female mates. The poster should also depict the rich glowing turquoise body of the scorpion when it is exposed to UV light. The main atmosphere the poster should create is a fun, vibrant and elegant style.

Main reference:

Ariana Grande’s “God is a Woman”