In the Beginning (2017) Time-lapse piece, 3840 x 480 LED Screen Short Abstract: The creation of Japan is an old traditional legend narrated time and again. The gods Izanagi and Izanami created what is known today as the islands of the beautiful Japan. In the Beginning is a time-lapse piece that represents that emergence of a new land and… Read more →
Continuation on filming & editing Process video of how i took all my shots. Do have a look at how i did my timelapse, i filmed myself a little to document the entire process in hall. I borrowed a camera from ADM as well, so that i’d have 2 cameras on standby, to speed up my entire process. Also, to… Read more →
Starting out! From my moodboard, I mentioned i wanted to explore the concept of depicting the creation from a Japanese point of view. One can imagine, when you think of Japan, you think of cherry blossoms blooming, the fauna and flora (green) growing slowly, their clear lakes and mountains. I wanted the three main colours of the earth and flowers (pink,… Read more →
FINAL DESIGN: MOCK-UP: Front: Back: Read more →
Task 1. Existing brochure designs x3 These 3 folds and card cut outs are what caught my attention. The above 2 are the ones that had a certain focal point that i quite liked. Especially the top left (square cut out). I liked that when it opened up, it had a focal point that allowed the eyes to flow… Read more →
Below is the link to a pdf of my process. But otherwise I have laid it out on oss below to view. A video below that documents my experimentation as well. PDF link: (Typo1)assignment 4_jeromelau_1 Read more →
Final Read more →
1. Task 1B — Develop Slogan & Moodboard Brainstorm Map! It took me quite a while to gather my thoughts together. Any random thoughts I could think of, i jotted down. And as can be seen in my map, I was trying very hard to come up with slogans that fitted the hospital and the art programme. A few slogans… Read more →
Below is the link to a pdf of my process. But otherwise I have laid it out on oss below to view. A video below that documents my experimentation as well. Process Assignment 3 PDF_jeromelau.1 Read more →
What is the poster communicating? The poster is for a Partying event where there will be live performances. It shows very clearly where and when and how to get the tickets. What emotion does the design elicit? The design has a very fun feel. A little bit of a hippie/hipster feel as well. Looking at the design also makes… Read more →