D E S I G N E X P L O R A T I O N
F O L D I N G
What stood out for me in this design is the method of folding, the flaps on the pages can fold up to form a cube which resembles the logo of Ng Teng Fong General Hospital hahaha.
S E N S E O F F L O W
The sense of flow in the brochure is created by the holding shapes and lines that flows across the pages guiding the viewer’s eyes across the pages.
U N I T Y
Using colours (limiting colour palette) to create a sense of unity.
Repetition of colours (creates a sense of rhythm and unity)