Chipchase Reading response

The image Chipchase portrays on our daily lives leaves you wondering, how much of user experience and design has influence on our daily routines? Terms such as centre of gravity, we treat it as a spatial mnemonic device whereby we naturally gravitate towards when we are in search of essential objects vital to be able to function in society, such as our keys which give access to where we store our valuables, our wallet as it contains forms of identification, money as well as our various cards. Lastly, we have our mobile phones which is crucial for communicating with our peers, however, the functionality of our mobile phones has grown in leaps and bounds to encapsulate a much larger ecosphere outside of communication.

However, sometimes our spatial mnemonic devices may fail and we could forget to bring essential items along with us. To counter this, we have a failsafe which aims to eliminate the case in an event where we may have neglected our key belongings. This is called the point of reflection, where individuals perform a mental checklist of our valuables, most often before we leave the range of the centre of gravity. The point of reflection is not only limited to our physical belongings, but can also come as the form of checking of required balances for our cards, storage spaces in our digital media. It is intriguing to view this as a point of reflection as it functions the same way where we view our physical belongings. We would not want to travel on public transport without sufficient balance as it would involve inconveniences such as being rejected at the terminal. 

As much as we would want this event to be avoided,  it is impossible to completely eliminate the possibility of such an event happening. Thus, we carry redundancies such as a spare to avoid facing a situation like this as we would always have a backup in an event of a failure.

Undoubtedly the most important concept brought up by Chipchase was the range of distribution. How far would you allow your belongings to stray away from you?  There are many factors which would affect the range, primarily the physical properties of the space, familiarity, presence of familiar people, density of strangers, social activities engaged nearby and general cleanliness of the area. However, this is not only limited to physical objects, as in the digital realm, the range of distribution changes as you are able to make changes to your virtual surroundings almost immediately. Lets say you are uncomfortable with your assets being placed in a certain bank, you can simply transfer your money in an instant. Thus, you can manage multiple strings at once when things become digital. This accessibility and convenience is what makes technology so amazing as the range distribution is much more personal and we do not have to worry about unnecessary redundancies such as  being in the wrong environment when managing our belongings.

The information disseminated through this reading has a plethora of applications, such as web design. Using concepts such as a centre of gravity to give the user a sense of familiarity when viewing a new page encourages the user to be more comfortable with the lay out, allowing them to explore the page with more ease. Another concept that can be applied is the point of reflection. By having such a feature implemented in your web, you are able to give the user a sense of assurance that whatever they may have accomplished in your website has not gone to waste and is always readily available for them. This is crucial feedback to allow ensure the retention of the users of your website. Something as simple as showing the number of items you have in your online cart is a sufficient feedback to show a point of reflection. 

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