Category Archives: Research

First Impressions

Good typography is just all about nice fonts. Am I right? Wrong. 

We are all surrounded by fonts and we see them everyday. Having to actually learn about them in details is slightly new to me. My first impression of typography lessons was that we will be going straight into using texts, learning about fonts and doing editorial/poster stuff. But, I came to realise after the lessons that what we learn here are back to the basics, foundational knowledge that every design student should be aware of and skilled in. Even things such as the history of typography and the books many renown, key artists have written, are very important in the learning process. Why does a particular layout or font look better the way it is? I guess we can now answer this kind of questions.

Nonetheless, it was fun thus far and my group is Bangkok Fish n Chips. We chose Bodoni as our font and it would be an interesting journey to be learning more about this font.