Task 2 Translating and Exploring Design


Continue from Task 1

Main Concept: Warm Hug
Secondary concept: Energy

Using the first method:
For the literal images, I drew 3 hugging images and from there I chose the ‘hugging’ element and develop it further.

Using the second method:

Feedback: Need to be more simple, incorporate the element of Art. Relevance, Simplicity and Memorable

Hence I try to keep my logo as clean as possible and make it more artsy

  1. Proposed logo with ionic column. The shaft reminds me of the paint strokes

2. From sketch 1, the paint strokes go on top as a background. Nyan cat.3.  Paint strokes to geometry patterns


From the above sketches, I looked back at my previous sketches and try to incorporate it (Energy + Sun), so the logo is more energetic.




Continue to Task 3