Research: Culture, language, nature

Cross culture & phsychogeography

I have been researching cross culture, which is the communication between individuals from different cultural backgrounds- understanding how they are similar and differ.
This initial research led to the term phsychogeography, which is the wandering around between urban environments and analysing the behaviour and feelings different places make us feel. The term has links to the Situationist International which is an international movement of artists, writers and poets who aimed to break down the barriers between everyday life and culture. However this primarily occurred with in Europe, so what prevented it from occurring world wide?

Spread yourself to every aspect of life and culture, with no boundaries including borders and distance.

Absolut no label

This could also apply to labelling cultures which may have been ordered in an invisible hierarchy as they are misunderstood and underrepresented.

Educating isolated communities

Languages- Encourage people to learn more languages

Why is English spoken in most countries? Even though it is not the most spoken language in the world, coming third after Chinese and Spanish, it is how most people communicate when they visit another country. English speaking countries should learn other languages as we live in a world where everyone is expected to speak English, though generally the English make no effort to learn other languages.

‘In many western societies we might be tempted to assume that being able to speak and understand more than one language is the exception. However, it is estimated that between half and three quarters of the world’s population is bilingual to some degree. That’s more than four billion people who understand that with different languages come different ways to interpret the world.’

From here led me on to the topic of untranslatable words (words in other languages which don’t translate into English as there is no equivalent).

BBC article about scratching a blackboard- even the thought sends a shiver.

Bilingual poster design

Urdu typography

 

Designer Statement

Visual Communication is a way of expressing an idea or a belief through various mediums, such as illustration, typography, print, editorial etc. I love designing so I can convey messages in a stimulating and appealing way, so that they are remembered by the target audience.

I am a designer who loves all things colourful, which reflects in my bubbly and energetic personality. I am particularly superstitious, though this is sometimes contradicted with my interest in science. Wandering around the world, absorbing different cultures is what I thrive off and I believe this is a daring trait, hence the style of work I like is daring; something that has taken a risk. This doesn’t always result in a positive outcome, though when it does the design is more powerful.

I am fascinated by eye-catching, niche designs, that portray intriguing concepts, rather than just being aesthetically pleasing. I love exploring all mediums of design, as concentrating in one area can narrow your imagination. Therefore, having the ability to approach a situation in any way gives us designers freedom. I believe good design has undertaken countless amounts of trial and error and it is that process which encourages you to learn.

There are still many taboo subjects in the world, and I think designing to make the unknown known is very important. Such topics could include mental health, the environment and our future. I also have a passion for colour and how deceivingly important its role is in society. Colours, as well as being visually attractive can evoke many emotions without directly using words, hence an image speaks a 1000 words.