Reflection | Future World

Our class trip to the Art Science Museum was definitely a worthwhile experience. I’ve actually been planning on going for quite a while now, so I’m glad I got to cross it off my bucket list at only a fraction of the cost. We got to explore Future World, a series of interactive installations curated by Team Lab, and also learned about how UX can be applied to every discipline/study. In terms of aesthetics, I loved Crystal Universe, but the most thought-provoking exhibit was the wall of butterflies. Essentially every time we touched the butterflies they would fall, and this was a symbolic representation of the negative impact humans have on nature when we interfere with its natural rhythm. I thought it was cool how Team Lab integrated art and science while incorporating lessons about human impacts on the environment. 

Something I would suggest for the exhibit designers is to add more directional signs. Even though the exhibit was quite short, it was also very dark so I often saw people entering Crystal Universe through what was supposed to be the exit, simply because the path that led to the entrance wasn’t made evident. I also sat outside the exit for a while and saw that people would leave, look up at the posters outside and realize they missed something (especially Impermanent Life). 

During an interview with InVision, the renowned exhibit consultant, Beverly Serrell, once said: “Good exhibit writing actually flips the rules: Start with the specific and work to the general; start with the present and work to the past. Often that means literally and figuratively taking out the scissors, cutting out the last paragraph, and putting it at the top… What visitors learn at one “station” is going to resonate with something they learn at another one, so that as they move throughout the exhibit, it’s building that gestalt as opposed to presenting a totally independent idea one after another—because after 25 new ideas, you’re just ready to quit.” Thinking back at the descriptions for each artwork I think they really did consider the user’s experience because each one was informative but yet concise. 

I did some more research on Team Lab’s work and I found out about the architecture they do as well, here’s a link to my favourite structures built by them:

1 comment

  1. Good response Rebecca.  Glad that you could check the visit to Future World off your bucket list while visiting Singapore.

    I like the quote that you shared as well and agree that interlinking the works in an exhibit as the visitor goes through to create a user experience that relates the works to each other rather than individuating them is something that is apparent in Future World.   It’s something to consider as well for the final project tour experience that your group is designing too.

    What might you take away from what you observed in the design of the exhibit that might be useful for your group project?

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