Objective of the field trip: To gain an insight on existing products; identify trends and products of interest
- Down memory lane
The products lining up the front space of the store were retro inspired. Pastel coloured and boxy forms, we were down memory lane. Those products are emotion biased because they instill in people a feeling of nostalgia.
2. Organic forms
3. Products of interest
A range of products that caught my attention are the shavers from Braun. What i like particularly about Braun is their consistency in design. They improve their design but keep the same language. By doing so, they build on they brand identity. Braun products are generally function dominant.
The new speakers are more organic in form and generally vibrant in colour.
Contemporary reinterpretation of the classics. Form reminds us of vintage speakers which looks boxy but the colour screams modernity.