Foundation 2D II – First & last post of Que Sera Sera.
I understand that the deadline was on Saturday night, but my process work has already been submitted on Friday! The physical journal also includes additional reflections and analysis, but in this post, I’ll be including my final as well as the .pdf file of my process (without annotations).
Assignment 1 – Que Sera Sera – Process
I’ll add on my annotated final when I get my journal back. đ
Reflections about the final
I feel that the finish could have been much more neater & cleaner, especially for the “Childcare Worker” composition, where the brush strokes of blue gouache were a little patchy. Although I was thinking about childishness and expressiveness while I was doing it, overall it did not benefit my final effect at all. If I could improve on the composition for Childcare Worker, I would have converted the illustration into a vector illustration instead.
Several other things that were pointed out (what could have been further improved):
- Botanist composition: the name could have been written bigger; the kerning is also not equal.
- Drinks Stall Owner composition: remove the figure? The unfortunate placement of the text also makes it seem like he’s vomiting. The colouring of the text could also have more depth and colour.
- Baker composition: seems out of place? Also, the geometric A does not seem to match the serif type of the N and T.
In conclusion, I feel that I could have pushed a bit further in the execution of the final, creating several drafts before I accepted it as the final. These are all details that I could have been more careful about, and it’s something that I do regret not being able to fully complete before my submission.
Reflections about the project as a whole
Halfway through I just got so overwhelmed by work and the change of concept that the timeline dragged longer than I expected.
Greatest Challenge?
I feel that the greatest challenge was making it less corporate; being more creative. As I often do designs for my church, I tend to follow style & direction + references very closely, often just doing my best to replicate techniques and method. Itâs great practice, but doesnât usually involve personal or creative input.
Which is bad??? Am I an artist or not
Iâm not entirely sure if I succeeded – I did take a step out of my initial method of merely creating collateral, at the very least. Typography is not a strong point for me, but I hope I was able to at least begin to venture into the deep sea of type. Typography is a language and making serious, real type should not be taken lightly.
What is one thing I feel I should have done differently?
One thing I regret the most is in my research and resources – when I began my research, I searched for generic typefaces instead of âtypography designâ – only after much feedback and suggestion did my type of references shift. The research had a huge impact on my drafts and final outcome and I feel that I could have saved a lot of time and stress just by searching for the correct inspiration and reference points.
What can I do to improve?
I feel that I can definitely expose myself to more typographic design in the future. In my opinion, type is not something you can learn overnight, without actively seeking to expose ourselves to it and improve our knowledge – I have a newfound respect for graphic designers and type designers.
Besides that, I feel that I could have moved faster in drafting and designing. Although I did my best in arranging my time, during the time I set aside for designing, I found myself being uninspired and working too slowly – certainly something that I can continue to stretch and grow in.
All in all, Iâve learnt quite a lot in this assignment! Hope that you enjoyed reading my âsketchbookâ as much as I enjoyed putting it down. Thank you!