Execution Plan
***The entire story of the album and the branding will be done in a narrative/story format of the girl poet/artist. She loves to read and she writes poems for herself only. She also does photography and she draws her heart out. Her soul comes out in these words and images.
- Digital Format
- The digital format will show what is in her eyes. It is a brief glance into her world. She would roam around flats to look and meditate; contemplate on life and get inspired by her surroundings. These would include still film shots would act as “ambience” background to each song.
- These are brief snippets to what is in the physical copy of the album.
- Still have the figure out how to display the WORDS and the entire FORMATTING of the digital format ???
- Physical Format (Vinyl)
- Lyric Book: It would appear like a diary/notebook. Photography would also be included here.
- Because the entire album is written in a very personal way, almost like a personal account thus I would like to present the lyrics as almost like a diary. The girl is a poet and she loves to write and is obsessed about words. She records words that mean deeply to her. The erratic and messy fashion is because its acts like a notebook. It is disorderly, since it is all note taking. They would be just be scraps of paper that look torn and worn. Reference
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Do Not Design’s Monstercat x Lomography & Holycrap’s Rubbish Famzine.
- Illustration Book: It would showcase her drawings, one for each song. (for plan, please refer to next post)
- Vinyl Paper Sleeves: Pattern that is mapping of her songs. References (I like their use of transparency…):
- LD Design, sticker, vinyl sticker ???
- Physical Format (Box Set)
- The box have the word “Saudade” de-bossed onto it.
- Includes the Vinyl inside.
- A poster too. The poster would be the illustration blown up big + a cool printing method (TBC) ???
- Stickers, badges, tote bag ???
- Physical Format (CD)
- Lyric Book + CD