in Project 2 - Process

Zine: Content Development

Hello humans!

Read more about my Ideation and Cover Development before you go on!

For content development today, I will cover the style and approach I took towards crafting my Zine. The area I am covering is Tiong Bahru, and with that, I decided to try a new style – Illustration!!!! We’ll see the outcome further down into the post. And yes, I am equally as excited to share my design journey.

Let’s go

MOODBOARD DESIGN:

LAYOUT – Making use of Repetition and layering of elements to set the foundation of the overall theme.

ILLUSTRATION STYLE – 

COLOUR SCHEME – Blue because it is the colour of the porcelain bowl, a symbolic colour of olden rituals and traditions

INITIAL ILLUSTRATIONS:

My first ever set of illustrations!!! I’m so happy I took that leap of faith and try out illustrating. Have always been more of a graphic design kinda person but having picked up this new medium/skill IS LIFE CHANGING. It has been super addictive – and the feeling of digital illustrating differs so much from graphic art style.

LOVE.

PROCESSED ILLUSTRATIONS:

A monochromatic experience in the making

FAILED LAYOUTS

The initial layout was just mindblowing-ly bad. I then removed everything and started on a new canvas. It lacked visual hierarchy, theme and consistency which irks me 🙁  

This time around, I hope to develop better cohesiveness and unity in my zine layouts, which includes a strong recurring style.

SUBSEQUENT DEVELOPMENTS

Realise that the strokes and squares lacked meaning, hence I took it out and swapped it for another shape that can better symbolise/represent cats in any way

Really liked this simplistic layout, but somehow, it still lacks layers

Initially, I wanted to settle with a full spread of repetition, like the example below. I asked around for a few opinions and ways I can improve my layout further, and one of the comments was to add in some form of typography, somewhere. So that was it! Typography seems to help add more meaning to a design.

testing out the shades of red

moved on from red to pink, and some repeated typography all over to mimic the idea of a wrapping paper

These are the (sorta) finalised layout, inclusive of typography! Thought the pages tie in better together now, with the use of typography design.

 

INDIVIDUAL SHAPES AND WHAT THEY MEAN:

 

The powerpoint slides (the same one I pitched) that come together with my lil‘ design booklet as seen below:

 

cute lil flip book i did but the file size is way too huge to upload onto OSS 🙁 so this small little thumbnail would suffice.

 

ADM YEAR 1

YOU’VE BEEN AMAZING(LY HECTIC).

Signing off now with my final ciao,

CIAOS!!!