Author’s Note: This introduction to my Food Typographic Portrait will inform my readers of the 6 attributes I have chosen to describe my portrait, the research I have done, my main influences for choosing food typography and lastly, my adaptable plan for carrying out this project.
*pictures are either watermarked, or credited in the caption beneath the picture.
The 6 Attributes I have chosen to describe my portrait:
My name is Lum Renee
- And I am an Anarchist.
- And I work for Mother Nature.
- And I am a Sanctuary.
- And I’m an Abomination!
- And I am alive, and conscious.
- And I am a lucky person.
To leave an element of surprise/suspense , I will be saving my explanations as to why I have decided on these 6 attributes, for the final presentation.
In my research, I have looked up on :
Dadaism – Hannah Hoch
Russian Constructivism – Alexandra Exter
And under The Make-it-Yourself Movement, there are a few subcategories.
3D/Digital Typography in Graphic Design for Advertisements
Handmade Typography in Moleskine Art
Digital Typography in Film and Photography
Becca Clason‘s Food Typography
Other forms of 3D Typography
Personal Reflection, Professor’s Advice & Learning Points from Peers:
From my research, I am interested in exploring Food Typography due to its irrefutable appeal, (potentially) meaningful representation in the choice of food used, and flexibility as a medium.
Professor Joy has also suggested that I take into account the cultural and historical meanings behind each food product, use of processed vs home-cooked (DIY movement occurred in response to the mass production), and even condiments in my work. I will be paying special attention to these ideas, and also incorporate elements I found interesting from my classmates’ research.
From their research and presentations (even for the name-cards!), I realised the charm of interactivity between the audience and the artwork, and hope to create a work which can excite our other senses e.g. smell, touch, taste. I was also inspired by their beautiful documentation of process work as well as their preferences for certain unconventional mediums.
My plan for this project would be:
- Planning compositions (in sketchbook)
- Acquiring the materials
- Set-up of compositions (in GIFs)
- Shooting of photographs
- Editing in Adobe Photoshop (in Screenshots for OSS)
- Printing of Photographs on A5 sheet
- Attachment of Interactive elements (in GIFs)
- Touch-ups before Final Presentation
Step 1-2: By Sunday
Step 3-4: By Thursday 2pm, Bring Photographs to Consultation
Repeat 3-4 if photographs are not satisfactory.
Step 5-6: By Sunday
Step 7-8: 1 Day Before Final Presentation
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