Author’s Note: This introduction to my Food Typographic Portrait will inform my readers of the 6 attributes I have chosen to describe my portrait, the research I have done, my main influences for choosing food typography and lastly, my adaptable plan for carrying out this project.

*pictures are either watermarked, or credited in the caption beneath the picture.

 

The 6 Attributes I have chosen to describe my portrait:

My name is Lum Renee

1. And I am an Anarchist.
2. And I work for Mother Nature.
3. And I am a Sanctuary.
4. And I’m an Abomination!
5. And I am alive, and conscious.
6. And I am a lucky person.

To leave an element of surprise/suspense ,  I will be saving my explanations as to why I have decided on these 6 attributes, for the final presentation.

In my research, I have looked up on :

Dadaism

 

 

 

 

 

 

 

 

 

Dadaism – Hannah Hoch

 

 

 

 

 

 

 

 

Russian Constructivism

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Russian Constructivism – Alexandra Exter

 

 

 

 

 

 

 

 

 

And under The Make-it-Yourself Movement, there are a few subcategories.

3D/Digital Typography in Graphic Design for Advertisements

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Handmade Typography in Moleskine Art

  

Digital Typography in Film and Photography

 

 

 

 

 

 

Becca Clason‘s Food Typography

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Other forms of 3D Typography

Personal Reflection, Professor’s Advice & Learning Points from Peers:

From my research, I am interested in exploring Food Typography due to its irrefutable appeal, (potentially) meaningful representation in the choice of food used, and flexibility as a medium.

Professor Joy has also suggested that I take into account the cultural and historical meanings behind each food product, use of processed vs home-cooked (DIY movement occurred in response to the mass production), and even condiments in my work. I will be paying special attention to these ideas, and also incorporate elements I found interesting from my classmates’ research.

From their research and presentations (even for the name-cards!), I realised the charm of interactivity between the audience and the artwork, and hope to create a work which can excite our other senses e.g. smell, touch, taste. I was also inspired by their beautiful documentation of process work as well as their preferences for certain unconventional mediums.

 

My plan for this project would be:

1. Planning compositions (in sketchbook)
2. Acquiring the materials
3. Set-up of compositions (in GIFs)
4. Shooting of photographs
5. Editing in Adobe Photoshop (in Screenshots for OSS)
6. Printing of Photographs on A5 sheet
7. Attachment of Interactive elements (in GIFs)
8. Touch-ups before Final Presentation

Step 1-2: By Sunday

Step 3-4: By Thursday 2pm, Bring Photographs to Consultation

Repeat 3-4 if photographs are not satisfactory.

Step 5-6: By Sunday

Step 7-8: 1 Day Before Final Presentation