“Mom, there’s a glowing tail down there!” I tugged at Mom’s arm.
She rolled her eyes. “Don’t be silly. There is nothing, you must have been looking at the glow from your own eyes,” she sighed. She swam away, ignoring me. It couldn’t have been my eyes glow. Sure, I was a little special—unlike normal people, my eyes could glow in the dark. They looked like white headlights, and my parents warned me to never leave my goggles behind, in case it suddenly got dark enough for my eyes to glow.
Back to the point—it couldn’t have been my eyes. I swore I saw it, a bright white glow around the bottom of the lake. I dived and swam towards the white glow. To my disbelief, I found a mermaid with a glowing tail! A real mermaid! Her tail stuck between some boulders, and she looked like she had some troubles to escape. Holding my breath, I pushed the boulders away, freeing her tail.
Based on the above mind map, after the consultation with Shirley, I decided to use iceberg, caterpillar, snail and candle to represent myself, and I sketched out all the compositions:
Me + Setting = Me or my reaction in the setting
development of ideas
Low-poly 3D model references
I created all the low-poly 3D models in Cinema 4D(C4D), and then adjust the background, layout and colours in Photoshop.
Me + Setting = Me or my reaction in the setting
I decided to use monochromatic and analogous colours for all the four first squares which represent ME.
SETTING: A noisy and crowded place
I start off the equation with me as an iceberg to represent myself when I am feeling down or angry, I don’t want to talk to anyone and prefer to stay alone. However, when being put in a situation where is crowded and noisy, the negative emotions will be built up, so I use a volcano to represent the moment that I am out of control. The colours used in the squares of setting and outcome are few groups of complementary colours (red&green, yellow&purple, orange&blue), which help to emphasise the ‘chaotic situation’ of both external (the setting) and internal (my emotions).
SETTING: Amusement park
I use a snail to represent myself when I am lazy to move and doing things slowly. However, when being put in an amusement park, I will turn into a little girl, running around happily and tirelessly like a butterfly. For the setting, I use triadic colours (red, yellow and blue) to show that an amusement park is a place with a lot of fun. I also use the green colour which is relaxing, and youthful. In the last frame, I use monochromatic colours of pink for the butterfly, as pink is fun and girly. In addition, brighter colours also tend to have a fun vibe.
SETTING: Food and snack city
The first square is of me as a caterpillar as I always try to live with a healthy diet habit, eating more vegetables and fruits, and staying away from fast food and snacks. So I use analogous and monochromaticgreen which is not only associated with caterpillar but also the keyword ‘healthy’. However, sometimes I need a ‘break’, which means I can eat whatever I want. When being put in a food and snack city, I will become a hungry monster and eat as much as I can. For colours, I use red, which is the complementary colour of green to represent the ‘delicious junk food’.
SETTING: Winter landscape
In the last equation, I use a candle to represent myself as sometimes I am not an energetic and enthusiastic person, however, when being put in a situation where the people around me are even quieter than me, I will become an active person who tries to break the ice between each other, like a fireworks rocket. However, as you can see in the last frame, the fireworks are still in white. A large area of white colour used for the setting to show the ‘silent environment’.
In project 3, different from the previous projects, we need to take colour harmonies into consideration for our compositions. To be honest, it is not easy to work with colours, as we have to think deeply about colour theory, and the connotations and emotions that come with the association of the colours we use. Understanding the colours schemes and how the colours work with each other will help us to create a better outcome in our work. Because there are no limitations to medium, technique or style, I decide to create my 12 compositions by using low-poly 3D illustration style. Therefore, this is also an opportunity for me to refresh my C4D skills and experiment in low-poly style.
Yu Fukagawa, a Japanese artist and illustrator. With a few lines and sparse use of colour, this artist draws life with an amazing minimalist sense. His nuanced work also shows some humour and a playful style about the story of life and people. The lovely illustration below is a doodle teeming with randomly arranged people and icons, as well as the use of bright colours, create a sense of ease and humour.
Malika Favre is a French illustrator and art director. Her approach to illustration is all about beautiful simplicity. She strives to find the essence of her subject by using as few lines and colours as possible, paring things down to convey the main idea. For example, The Leftovers (2014). This piece is a cover for the Washington Post summer Film & TV preview. An interesting design by using primary colours (triadic), geometric patterns, as well as the idea of showing body parts disappearing through optical illusions and visual tricks.
Low-poly is not all about portraits, as demonstrated by an American 3D illustrator Timothy Reynolds in his projects that explore the natural world with geometric forms. Here is a part of scenic illustrations that created for TwitchCon 2016 based on the theme “The Road to TwitchCon.”
Got inspiration from the work above, as I have planned to create a ‘food/snack city’ for one of my settings. I like the low saturation colours used in this work, and the contrast of complementary colours red and green also make the whole scene more interesting and vivid. I think this 3D low-poly illustration is the style that I am going to attempt in this project, combining with the use of creamy and muted tone colours.
Modular design, or ‘modularity in design’,is a design approach that creates things out of independent parts with standard interfaces, the smaller parts called modules or skids, that can be independently created and then used in different systems. This allows designs to be customized, upgraded, repaired and for parts to be reused. A well-known example of module design is LEGO plastic construction toys, the blocks are designed to fit together.
Creating a culture of customization
Reuse & sustainability
Shorter construction time
In nature, modularity refers to the construction of a cellular organism by joining together standardized units to form larger compositions, for example, the hexagonal cells in a honeycomb.
MARS (Modular Artificial Reef Structure)
In an effort to help address the decline of coral reefs around the world, Australian designer Alex Goad of Reef Design Lab has created MARS, a LEGO-inspired modular system for building artificial reefs.
Modular products are products composed of interchangeable components, that may allow customers to customize, repair and reuse products. By being able to add on to and customize products, consumers now have the ability to better control purchasing decisions and personalize every aspect of their lives. The following are some examples of modular products.
Another simple example is a sectional couch, which composed of multiple small, individual units. A sectional couch can be rearranged in a variety of ways, depending on the space and user’s preferences.
The modular industry includes two distinct types of modular buildings, temporary or relocatable modular and permanent modular.
Temporarymodular buildings are structures that meet interim needs and come in all shapes and sizes. they are capable of being relocated and repurposed. For example, Job site trailers, temporary classrooms, and temporary offices.
Permanent modular construction is an alternative building method to conventional onsite construction.
Housing Complex in Slovenia
This stunning seaside structure is a series of honeycomb modular apartments with its dynamic array of brightly shaded cells. The complex was constructed as a low-income residence for young families and couples in the industrial district of Izola on the Slovenian coast. It makes smart use of solar shading and natural ventilation to regulate its interiors all year-round.
-Greek goddess of memory, who was considered one of the most powerful goddesses of her time.
A short film to accompany Daphne Guinness’s perfume beautifully explored the visuals of scent.
“I wanted to explore how I perceive scent visually,” says Daphne,
“scent is directly related to memory”
“It is something of a sensory path, evoking snapshots of one’s past as you smell it. It has the power to transport you from the room in which you stand, to a place buried within the depths of your memory. I wanted to illustrate that scent can take you on a journey.”
Everyone has a unique “smell print”. There are no two people smell things the same way because each of us has scent blind spots, which means specific odours we can’t pick up on. For example, that room spray smells like violets to you but like herbs to your friend. You can both be right. Good smells make people happier. Smelling a fragrance you perceive as pleasant has a positive effect on the mind.
Our scent cells are renewed every 28 days, so every four weeks we can get a new “nose”, but our sense of smell weakens with ageing. A woman’s nose is hypersensitive when she is pregnant, so pregnant women’s weird food cravings may be caused by their heightened sense of smell.
Smell and MemoriesSmells get routed through our olfactory bulb, which is the smell-analyzing region in our brain, and it is closely connected to our amygdala and hippocampus, brain regions that handle the memory and emotion.
Smell Memory Kit (SMK)
The SMK has been invented and developed by the famous smell scientist Sissel Tolaas (SSSL) in close cooperation with SUPERSENSE. Sissel Tolaas started her work in the 1990s, and she has spent seven years collecting 7,000 scents around the world. Now, her work is helping people make memories. The concept behind the SMK:
“WE THINK it is time to start creating the tools for the most effective and most emotional snapshots ever. Capturing and preserving your dearest and most important memories in a much deeper way than ever before, using your sense of smell.”
The newly opened Smell Memory Lab at the SUPERSENSE palace in Vienna.
This is a story about Vania and her long-lost friend Smita. After high school, they separated because Smita decided to fly to London for university study. However, when they accidentally met each other again, things changed……
We tried to generate the storyline by following the 3 Act Structure. And Special thanks to Christina for creating the storyboard.
Task 1 – Sequencing Images
We kept changing different locations, attires and props. And we had a lot of experimental shots to help us find out a better angle or a better movement to tell the story. The shooting process wasn’t that simple, but we did have a lot of fun! Special thanks to our talented actresses Esther and Vania!
Leon-the Professional (1994), which is one of my favourites movies. I can watch it over and over again, and never get bored. It tells a story between a professional hitman Leon and a 12-year-old girl Mathilda.We can see the photo of the victim from the reflection of his sunglasses.
Focus on the shoes of the character; we can also see the position and distance between the room of Leon and the room of Matilda’s family. Close-up shot for the clock to show that something gonna happen.
We see the hand of the hitman first instead of seeing his face.
Rule of thirds
Some other techniques we used in our photos, such as
Two-point perspective/Medium shot
Long shot/Horizontal line
We used colour images to show the present and B&W images to show the flashback; used close-up shots to show the details or convey the feeling and emotion of the character; used long shots to show the environment.
As there were too many coincidences and disconnections happened in the first storyline, after consultation, we tried to make some changes in our storyline to make the story more logical, clearer and smoother.
When we were not able to find a proper ‘gun’……
We borrowed a glue gun from Jingyi. 🙂
And photoshopped it into a real one!!! Special thanks to Christina for her magical work. 🙂
Task 2 – Sequencing Images with sound
I have to say that the sound does help the video make sense. Sometimes, it can tell the story itself even without the image. The part of choosing and editing sound was another difficulty that I faced during this assignment. It took me a lot of time to find a right sound from the tons of resources online. For some specific scenes, we also recorded the sound ourselves.
I got inspiration from this movie clip of The Godfather that we watched in class, a sound of a passing train was thundering outside when Michael was in the toilet to represent the terrible thoughts were occurring in his mind and racing heart. Meanwhile, the train sound also helped to emphasise the tense atmosphere. The same sound returned when Michael sat back down at the table, and it became louder and louder, then, he pulled out the gun.
I used the church bell sound at both the beginning and ending part in my video to convey the audience an information that someone is dying, actually, there was no church bell in my video. In addition, I also used the clock sound effect at the beginning to show that Smita was on her mission, and when she got brainwashed, she was just like a cold-blooded killing machine.
It also took me a lot of time to choose photos and arrange them in a ‘right’ sequence because our story was a little bit complicated, . For the part of ending flashback, Smita got all her memory back at the moment she hit her head and saw the watch around Vania’s wrist. I decided to shorten the duration of each frame to show that everything was back together into her mind in a flash.
I used a bunch of roses to symbolise ‘love‘, a gun and a target icon to symbolise ‘death‘. When I was searching the visual elements online for the keyword ‘want‘, I suddenly changed my mind when I found the image of this gorilla, because I could see both craving and desperation in his eyes for love and death. I really love it. So I used this gorilla to symbolise ‘want’ instead of using a brain or grabbinghands. And there was a reason why I chose a gorilla over a human because humans are greedy and complicated, they always want more.
I tried to put the gun and the target along the 1/3 line by following the rule of thirds.
This is the second draft that I created.I shifted the position of the hand with the gun to the top left corner to create a diagonal arrangement. And it was also the farthest position from the gorilla in this composition, because I wanted to show that death is his last choice. But, he is not afraid of death, that is the reason why I put the gun towards the centre point of the target.
However, everything looked too dark except the target icon in this draft. I wanted to emphasise the words ‘love’ and ‘death’, so I inverted the colour of the target and changed another background of bloody rose.
Principle of design: diagonal arrangement, rule of thirds, contrast
Quote 2: “I am a princess.All girls are.” – A little princess 1995
Broke down the quote into keywords:
PRINCESS: crown, dress, castle, flower
ALL GIRLS: mirror, different types of hair/dress/shoes
I wanted to compose a ‘crown’ myself by using a castle and flowers to make it more interesting, and the word ‘all’ reminded me that I had to think about what things that everyone can get it easily. So I used clouds in a castle shape for the top part of the crown, instead of using an image of an actual castle.
This is the first design that I came up with. I used the self-made crown to symbolise ‘princess‘, used different types of shoes as the background and a mirror as the face of the ‘princess’ to symbolise ‘all girls‘. But I thought the background was a little bit complicated and distracting.
Final Design (Second design):
For the second design, I used clouds to fill up the top part of this composition to show that ‘all girls‘ in the world are the princess. In the end, I chose the second design as the final one, because it looked more harmonious and visually attracted me more.
Principle of design: rule of thirds, repetition, white space
Quote 3: “I came here to make the world a better place, but I think I broke it.” – Zootopia 2016
WORLD: world map, earth, globe, universe
BROKE: shattered glass, debris, explosion
MAKE THE WORLD A BETTER PLACE: Policeman, Hero (Superman, Spiderman, Batman……)
In this composition, I used an exploded earth to symbolise ‘world‘, and an image of shattered glass as the background to symbolise ‘broke‘, and I combined the upper body part of Superman with a rabbit head to represent the one who was trying to save the world or ‘make the world a better place‘, but failed. I was trying to arrange all the elements in this composition by following the rule of thirds. And I used negative space to represent the universe, at the same time, it also helped to make the dominant elements stand out.
Principle of design: negative space, rule of thirds, contrast
Quote 4: “I just know I’m hungry…All the time.” – 17 again 2009
HUNGRY: mouth, teeth, stomach, plate, spoon and fork, food, snacks
TIME: clock, hourglass, sun and moon
I used a brain to symbolise the keyword ‘know‘, a spiral clock to symbolise ‘time‘ which also created a dynamic movement in this composition, and mouths to symbolise ‘hungry‘. In addition, I used spoons and forks to represent the second hand and minute hand of the clock to emphasise ‘hungry all the time‘. I placed the spiral clock behind the brain to show that ‘my mind is being trapped into the feeling of hungry’, and I used negative space to show that ‘my mind is going deeper and deeper into this feeling’.
This is the first draft that I created: Put the mouths in a diagonal arrangement to show that ‘hungry all the time’, from day to night.
The second draft:
One difficulty I faced in this composition was the choice of the visual element for ‘hungry’. In order to emphasise on the keyword of ‘hungry’, I decided to use teeth in the end. I duplicated the teeth pattern and adjusted them in different sizes and orientation, then placed them randomly around the edges of this composition.
Principle of design: negative space, scale, dynamic movement, repetition
This is the composition that I chose to print on my tote bag.
Print the chosen composition on 2 pieces of transparent sheets.
Coat the silkscreen with P5C blue emulsion, and put it into the dryer. When the screen is completely dry, paste the transparency on it.
Put it into the exposing machine for 18 seconds…..sorry for the blurred image.
Wash off the unexposed parts. !TADA! My design shows up! Then, mask the edges of the screen with tape.
Here comes the printing part, which is one of the difficulties that I faced during this project.
Before printing on the tote bag, I did the test printing on newsprint.
Uh ……………… what happened ………………….
Because there were a lot of empty spaces in my composition so that I had to put more black ink on it. Thank you for the help of my lovely friends, it was clear to see that the results became better and better.
Finally! I am glad that I got a perfect printing in the end 🙂
Part 3-Final Submission
I really enjoyed this project because I learned some new skills in Photoshop and had a fun in the process of silkscreen. I think the most difficult part of this project was the choice of visual elements, and how to compose them in an interesting way by using different principles of design. It was hard, but it was a good experience for me to practice and expand my design thinking and skills.