Visual storytelling Assignment 1


 Research (fear in general types. Specific phobia)

Fear of Clowns (Coulrophobia)

Fear of Zombies (Kinemortophobia)

Fear of Blood (Hemophobia)

I chose the Fear of zombies because out of the 3, it has the most room for creativity, because of its fictitious nature.

The idea of zombies originally came from Haitian folklore, where a zombie is an animated corpse raised by magical means, such as witchcraft. Modern depictions of the reanimation of the dead do not necessarily involve magic but often invoke science fictional methods such as carriersradiation, mental diseases, vectorsviruses, scientific accidents, etc.

This fear sprouts not only from the actual zombies and the fear of the unknown, but also from being unprepared and unready to handle them. This leads to people becoming overly anxious and always alert in the event of the apocalypse. I have decided to make these digital images focus on the fear stemming from being unprepared for the zombie apocalypse.



The first image will hint of a zombie’s existence, using abnormal footsteps on the beach, whereas in the background, you’ll notice some high-rise buildings and architecture that hints at a fully functioning civilisation that is unaware of the danger right under their noses. The use of semiotics to show the existence of zombies is more interesting and thought-provoking. Zombie-track to show zombies, tracks walking towards civilization, shows how a person with Kinemortophobia feels, when the world is unprepared for something like this.



The second image shows a post-apocalyptic world, assumingly quite some time after the first image. The photo has been edited to look more eerie and mysterious. I’ve also added some fog and moss to boost the image. Without featuring an actual zombie, it better portrays a sense of fear (not knowing where they are hiding). A sign saying “Undead Inside” on the right shows how the threat is real.


What, why, who, where, when, how

Who: Overly anxious people/people who are hypercritical of the world and what’s around them

What: Afraid of zombies

When: Became more common after the popularization of zombies in pop culture

Why: Too immersed in the fictitious world, cannot separate what is real and what’s not

How: Constant dreams or hallucinations of zombies, believe that a zombie apocalypse will soon come and be the downfall of mankind. Overly prepared for the case of an apocalypse; stocked up with supplies, weapons, and have evacuation plans. Always alert and suspicious of things happening around them.



Image association & juxtaposition

Zombies – Undead, flesh-eating creatures

Fear – Dark, being afraid, hiding, unable to overcome

Apocalypse – the destruction of mankind, unable to fight back, unprepared to overcome, downfall of civilization, many deaths


Cultural inference/Taboos

The Walking Dead, iZombie, Zombieland, Night of the Living Dead, Shaun of the Dead, Dawn of the Dead, World War Z