The Pearl Machine IV

Reflection – Dialogue with Time

Task 1A    – Designing for a Cause

Task 1B    – Designing for a Cause

Task 2      – Infographic Poster

Task 3      – Deliverable 0.5

Task 3      – Deliverable I

Deliverable II

 

THE CAMPAIGN BOX

The Campaign Box PDF

 

Photo Credits

Woman Holding Her White Beaded Necklace – Photo by Olga Guryanova on Unsplash

Woman in White Pearl Necklace – Photo by JJ Jordan on Unsplash

 

Personal Reflection

Firstly, I feel that Design + Care is not for me. I was struggling badly trying to come out with something. However, I was quite happy with my end product is just that I wish my little brain had understood the requirement of this assignment faster. I had little time left but I tried my very best to complete it to the best I can. Thanks for being patient and trying to explain to me for almost a month I think. Secondly, I am extremely sure that Design + Care is not for me. 

The Pearl Machine III

Reflection – Dialogue with Time

Task 1A    – Designing for a Cause

Task 1B    – Designing for a Cause

Task 2      – Infographic Poster

Task 3      – Deliverable 0.5

Deliverable I

 

THE ADVERTISEMENT / AWARENESS POSTER

 

The Advertisement / Awareness Poster PDF

 

Photo Credits

Blue Shears – Photo by Mariana JM on Unsplash

Platform Screen Doors – https://smrtmedia.com.sg/Product-Rates/Photo-Gallery/emodule/7311/ecategory/9

The Bus Shelter – https://www.jcdecaux.com.sg/news-and-press-releases/jcdecaux-singapore-wins-lta-bus-shelter-advertising-contract

Designing for a Cause II

Reflection – Dialogue with Time

Task 1A    – Designing for a Cause

Task 1B

Exploratory Research – Gaining insight into people’s understanding, attitude, and preferences

 

Survey Analysis

Initially, I wanted to focus on pearl users. However, after doing this survey I realize that not a lot of Singaporeans wear pearl accessories. So for my infographics, I decided to focus on the pearl culturing process as according to the responses I have gathered, not many people are aware of the things that are happening on the pearl farm. 

Designing for a Cause I

Reflection – Dialogue with Time

Task 1A

Exploratory Research – Exploring the What, Why, Who and How

IDENTIFYING AND FRAMING

1. What are some of the current issues confronting our world today? Amongst them, what is of interest and a cause of concern to you?

VEGANISM

Veganism is more than meet the eyes. It is a way of living that attempts to exclude all forms of animal exploitation and cruelty, whether for food, clothing or any other purpose. Vegan diet and health styles help to protect

the animals   .   the environment   .   our health

 

01. Pearls 

Pearls are the byproduct of a living creature trying to protect itself and only 1 pearl is found in every 10,000 oysters. Due to the high demands in pearls, humans interfere and surgically open the oysters and artificially insert the organisms between the shells.

https://www.youtube.com/watch?v=vESu84Bcpdg

The process of extracting pearls is considered an act of abuse towards the oyster.

https://www.petaasia.com/news/pearls-cruelty-under-the-sea/

https://www.peta.org/about-peta/faq/is-there-any-reason-i-shouldnt-buy-a-pearl-necklace/

https://www.veganfirst.com/article/pearls-worth-it-or-not

 

02. Dairy Products

https://www.youtube.com/watch?time_continue=15&v=is-tSPHOa_I&feature=emb_logo

Cows are hooked up, two or more times a day, to milking machines. Their reproductive systems are exploited through genetic selection, despite the negative effects on their health. Artificial insemination, milking regimens, and sometimes drugs are used to force them to produce even more milk. Cows may be dosed with recombinant bovine growth hormone (rBGH), which contributes to an increased incidence of mastitis, a painful inflammation of the udder. According to the U.S. Department of Agriculture, 16.5 percent of cows used for their milk suffer from mastitis, which is one of the leading causes of death in adult cows in the dairy industry.

https://www.peta.org/issues/animals-used-for-food/factory-farming/cows/dairy-industry/

 

03. The Byproducts of Animal Agriculture

The byproducts of animal agriculture pollute our air and waterways. Rainforest is destroyed to make more rooms for these farmed animals. Galloons of water are needed to feed them. Also, the farm factory produces a massive amount of dust and other contaminants that pollute the air.

https://www.peta.org/issues/animals-used-for-food/animals-used-food-factsheets/vegetarianism-environment/

 

04. Plant-Based Diet

A plant-based diet is a diet consisting mostly or entirely of foods derived from plants. Plant-based diets use little oil, include few added sugars, avoid processed ingredients and focus on whole foods. Although a plant-based diet has many advantages, it can still result in low protein intake and iron deficiency.

https://nunm.edu/2019/04/plant-based-diets/

 

2. Why is the issue important? Who does it affect and how?

The process of extracting pearls is called culturing. This allows the farmer to exploit oysters faster and cheaper. Culturing involves surgically opening each oyster shell and inserting an irritant in the oyster and fewer of the oysters may survive this process. This is absolutely inhuman. Not only that, After the pearls are extracted from the oysters, but only one-third of oysters are also able to be recycled. These oysters are then put through the culturing process again while the others are killed and discarded.

https://www.youtube.com/watch?v=VFecF4_006k

https://www.peta.org/about-peta/faq/is-there-any-reason-i-shouldnt-buy-a-pearl-necklace/

 

3. Who do you need to communicate to, and why?

The target audience would be the lover of the pearl. By bringing out this awareness, people then probably would stop consuming these products. I think it is horrible to hurt animals just for materiality. Imagine how many oysters have to suffer to supply the demands of these people. By showing them the cruelty that has been done to these oyster perhaps they would feel more sympathy.

 

4. How has visual communication contributed to addressing the cause?

There aren’t many designs on oyster abuse. However, PETA brings out awareness about pearls and oyster abuse.

 

A poster by Niu Yi.Credit Courtesy of Animals Asia

Raise Awareness of Animals Rights through Poster. Animals held prisoner in pseudo-sanctuaries, traveling shows, and roadside displays are forced to spend their lives trapped behind bars, to entertain the public. They endure relentless frustration, neglect, and sometimes even abuse from the people who are supposed to be caring for them.

https://www.peta.org/action/make-2020-animal-friendly/

https://sinosphere.blogs.nytimes.com/2014/04/03/zoo-teams-up-to-highlight-animal-mistreatment-at-shows/

 

A poster by  Chen Zhikun and Su Guangsheng from an exhibition in Beijing designed to highlight the cruelty of animal performances.Credit Courtesy of Animals Asia

A mace-wielding clown lashes at a bear cub. An elephant stands on its rear legs on the point of a stun gun, electric arcs running through its body. Animal performance is cruel, and people can help end it by not watching.

https://sinosphere.blogs.nytimes.com/2014/04/03/zoo-teams-up-to-highlight-animal-mistreatment-at-shows/

 

Prevent Animal Cruelty Awareness Pin. This pin help to draw attention to the needs of rescued pets. An understated silver-tone ribbon is joined by a gold-toned paw accent to send a message in support of increased awareness on the subject of cruelty toward animals. 

https://store.theanimalrescuesite.greatergood.com/products/32713-prevent-animal-cruelty-awareness-pin

Dialogue with Time

1. Briefly share your experience going through Dialogue with Time. What were some of the feelings, thoughts, challenges, and insights gained while role-playing an elderly person?

When going through the first half of the exhibition, it was mundane as it is just an exhibit full of information on health and a little bit of interactive devices here and there. However, things get more interesting during the interaction session in the blue room and during the hands-on session in the yellow room. I feel that the hands-on interaction in the yellow room, helps us to understand the elderly better. For examples, their walking speed, their hearing and also their eyesight.

 

2. Drawing on your experience, can you think and list some of the benefits inherent in the design research technique of role-playing?

The only thing I can think we can benefit in role-playing is that it helps us to understand the user experience, which is the main factor when designing. 

 

3. Can you think of some contexts where role-playing can be useful to help discover and define design challenges or contribute to the development of design solutions?

Roleplay for animal abuse. People should go through the process of an animal being abuse. For example, animals in factory farming operations, they live in cages and often packed in with other animals of their species. Through role-playing perhaps we can find a better solution to farm them without hurting them. 

wormhole theory III

wormhole theory I  – The Wormhole Theory

wormhole theory II – The Collapse of a Wormhole

wormhole theory III

Primordial wormholes are predicted to exist on microscopic levels, about 10–33 centimeters. However, as the universe expands, it is possible that some may have been stretched to larger sizes. If a wormhole contained sufficient exotic matter, whether naturally occurring or artificially added, it could theoretically be used as a method of sending information or travelers through space. 

JOURNEY THROUGH A WORMHOLE

 

A F T E R M A T H   II

COLLAPSE : Digitally and Literally

CONCEPT : MICRO TO MACRO

The opening of a wormhole – 0.01s to 0.13s

 

Origami Hexagonal Envelope by Paperkawaii

This folding have the same ‘opening’ effect as a wormhole.

 

 

 

MICRO TO MACRO

expand from   105mm X 105mm   to   253.5mm X 358.5mm

PAPER:                                                                                                                                                                                    – nil – White Matte Paper                                                                                                                                                       105gsm

TYPEFACE / FONT:                                                                                                                                                                 Athelas / Athelas Bold

 

___ Mountain

___ Valley

The white background was the original Crease. The Shaded part are the folds that I added in so that when open the brochure will turn out bigger.

 

CHALLENGES 

#01 – arrangement of particles In the original poster layout, the arrangement of the particles turn out uneven after being folded. Some of the particles were too big while some were too small. So I rearrange the particles to have a more consistent look. 

 

#02 – the middle pointIt is extremely hard to get a consistent middle point. Most of the middle point is out of shape. I have no idea how to solve this problem. So I just fold until it turns out ok.

 

 

 

wormhole theory II

wormhole theory I  – The Wormhole Theory

wormhole theory II

Wormholes collapse naturally unless there is a more powerful surge of energy or force strong enough to prevent it. An open wormhole, as an opening in the very fabric of space that most often and naturally seals close, or collapses, as soon as it is formed when space fabric is breached.

THE COLLAPSE OF A WORMHOLE

 

A F T E R M A T H   I

COLLAPSE : break   .   drop   .   shatter   =   Particles

CONCEPT : PARTICLES + MERCURY

1. Mercury has high surface tension and, when spilled, breaks up into tiny beads

continuation from wormhole theory I

compilation of lines extracted from worms burrow

creating more interceptions (using the same technique as wormhole theory I)

gridding   .   marking the points   .   joining the points   .   circling

 

filleted the interception points – creating particles

 

TYPEFACEMERCURY by Saji Johnny Kundukulam

 

POSTERS

 

COLOUR SCHEME

COLOURS VARIATION

 

 

 

wormhole theory I

wormhole theory I

The wormhole theory postulates that a theoretical passage through space-time could create shortcuts for long journey across the universe. Wormholes are predicted by the theory of general relativity. Entrances to both black and white holes could be connected by a space-time conduit. 

THE WORMHOLE THEORY

 

CONCEPT : SPACE + TIME = SPEED

wormhole characteristic

2 openings   .   1 long tunnel   .   collapsable tunnel   .   black hole   .   white hole

 

Worm Bioturbation 

screenshot every 5 seconds from 0.02 to 1.42

 

Process

 

Refining

 

chosen NO.#6 – techniques

 

Final mark – exploration