VC | Issue: Breastfeeding Case Studies

JoeySalads – Sexy vs Breastfeeding in Public (Social Experiment)

A YouTuber JoeySalads, has created a video to test out how people react to a mother breastfeeding her child with no cover and how others reacted to a young woman having her breast/cleavage showing in a low cut shirt.

The video shows these two women sitting on the same bench. The first to sit was the “young beautiful women,” although she received looks, only had one person stopped to talk to her, and he inevitably sat down and began flirting with the young women. Once the video moved on to the mother breastfeeding, she immediately gained attention. The first person shown walked up and angrily says to the mother breastfeeding “Seriously Ma’am, you have to do that here? That’s disgusting.” While others seem to walk by this mother breastfeeding her child and make snide remarks like “That’s so Disgusting,” one woman was very supportive.A young mother who happens to be due in less than a month.

In the second half of the video, the woman who is breastfeeding her child sit directly next to the young women with her cleavage/breast out. Many men stopped to tell the mother that she was being “gross” and “disgusting.” One man blatantly said that it was okay for the young women to have her breast/cleavage showing because “that’s hot,” but it’s not okay for the mother to have her breast out and feed her child because “that’s disgusting.”

Retrieved from To Breastfeed in Public or To Not… That is the Question 


There is a campaign called BFF (Breastfeeding Friend) in Singapore. It is aims to improve public acceptance of nursing mums. They approached local establishments like cafes and restaurants to pledge to their cause to welcome mothers to nurse their babies openly at their premises. So far, there are over 50 places have joined BFF campaign.


 

6862_10153976690019416_8091139327206842784_nRecently, a photo posted on the CFA (Country Fire Authority) Facebook page of a breastfeeding volunteer firefighter caused a huge stir, with the typical media reaction.


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Ms Pan, who runs Jen Pan Photography with her husband Ray, raise out the voice with a three-part personal photo project titled The Magical World of Breastfeeding.

The criticisms are a sign that breastfeeding is still not normalized in our society.

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