What is humanitarian aid? Humanitarian aid has been defined by our team as any form of act that improves the welfare and happiness of people. Millennials do seem to care to participate in such activities.
We interviewed students from NTU as they would be the main target audience for our concept aside from youths and the public.
From our interviews we gathered feedback and insights regarding humanitarian work.
Many mentioned that they would be more inclined to participate in the humanitarian work if it coincides with their passion. So for example, volunteering for kids while teaching them art or business with a cause.
Most students are not able to commit due to time constraints.
Thirdly, each individual have different comfort levels and capacity. For example, one of the student mentioned that she would not want to volunteer for the elderly as hearing their story would make her emotional.
From here we identified our extreme users, those who actively seek to help others.
Lastly, there was this quote that we feel encapsulates our entire aim of our concept and it is “ doesn’t matter what, as long as they are happy at the end of the day.”
Generally students do not participate in volunteer work as it does not coincide with their passion and they have time constraints. However, they express their desire to help others in the small ways they can.
This leads to our app Kindr. We settled on an app as most students are usually on their their phones and it consumes less time as they can sign up immediately. The main selling point of our app is that it is humanitarian aid that caters to your interest and passion with short commitment period. Although such, the app works with well known organisations in Singapore such as Transient Workers Count Too and Hospices.
Thus, the app tried to solve two problems. On the one hand, the struggle some organizations face in order to gather volunteering youth and, on the other hand, the lack of information and appeal to younger generations to devote part of their spare time to low time consuming socially rewarding activities.
Feedback and Testing for first prototype (no-home where to go):
- Help them other than monetary ways
- Gamification sounds fun
Feedback and Testing for second prototype (orange):
- Colour too kiddish and icons and placement looks messy
- How would they mark their attendance? (facebook interested in event but never attended)
- How the organisations come into play? (working with them etc.)
Feedback and Testing for final prototype (green):
- Achievements is good but a point system? To reward them in some way as you are taking away someone’s spare time
- The activity is legit. Actually participated in one myself real life so can see this working. (Art therapy)
- When we interviewed and tested our prototype on Tish( member of Welfare Services Club for regular projects for the deaf), she expressed keenness in the app and says they would benefit from the app.
Overall we enjoyed the entire process and learned how to apply Design Thinking in order to tackle problems from a human-centered approach. Our perspective of the problem itself evolved along the process as we asked further questions. Once we felt we were gathering good feedback on how we wanted to tackle the problem (ie, Kindr App), we started gathering feedback on design, usability and functionalities.
All suggestions were very useful to understand how the potential users visualised the solution, and what were “must haves” in our app, such as the organisations’ profile and the incentives to participate (ie, vouchers).
With this app we intend to build a bridge between those students who want to support other communities in different ways and those organisations who have the knowledge on how to tackle such problems. Through our app, we believe that together we can solve whatever.