Name of Company: One United Nation
Purpose: To spark conversations and create awareness regarding racial issues in Singapore.
Campaign: Serve as an activist that aims to conduct the 3-step activity programme in schools, offices and other gatherings or social events:
- Step 1: Briefing regarding company, campaign & racial issues, Q&A or thought-sharing session & briefing of board game instructions
- Step 2: Board Game Play
- Step 3: Debrief, Reflection, Q&A or thought-sharing session, Brochure & Pin handout
My last deliverable is meant to be handed out after the game play. It’s part of the 3-step process of the campaign where the One United Nation comes down to schools/offices to conduct the activities. This brochure is meant to officiate the players as official ambassadors of the #racialequality movement.
The Brochure is perforated at the dotted lined areas which means that the brochure is sealed to which then users may tear off the perforated areas and reveal the brochure inside that also encases a pin. Users may also play with the perforated parts on the page to create images like the ones shown below.
Deliverable 2: Brochure & Pin
Outer (Right) & Inner (Left) before perforation.
Pin to be inserted inside brochure: