4D_Project 2 Image and Text

The item I ‘v got is Tong Garden Cashew nuts and Macadamia. I was very glad when I picked it. Because it actually  is one of my favorite snacks.

The first impression nuts give me is healthy and rich in nutrition. And the nut can provide a lot of energy even if we just a few pieces.

So my advertisement composition will be based in on healthy and energy these two key word.

From the ad poster we can see a guy is work at night. We can guess that from the stuff on his table, coffee,lamp. Both of body and brain is tired  When people stay up to work . So at that moment we will need some refreshment. The Nuts will be a good choice. In this situation, I assume that the person in the composition is a programmer. Cashews and macadamia are flushing out from the package into  the programmer ‘s head.  At the right side the Nuts become coding  flying into the desktop’ screen. The slogan ” Perk up your coding” held p to interpolate the visual more. Code also means the living style.

In the presentation my classmate Qiuwen suggested a Slogan” Crack the nuts crack your coding”. I think it strong slogan for this print ads !

 

 

Project 2: Brainstorm & Sketch

The non-perishable food I received is ‘Salted Cashew Nuts Mixed Macadamias ‘ from brand ‘TONG GARDEN’.

The words that I can associate with are:

Nuts

 

 

 

 

 

 

A nut is a fruit composed of an inedible hard shell and a seed. But in slang it usually mean a person is insane or crazy.

Healthy

Nuts are highly nutritious. It will provide high calories but lower fat.

Energy

There is no doubt that nuts is healthier and can provide higher energy than other snacks. But who are the people need a lot of extra energy. My answer is the people in the career that always need to work overtime. The most familiar role to me is programmers.