Project ZOO OF ODDS – Final

Collateral 1 – Exhibition Poster

Well, this will be the very first advertorial that people will be exposed to. Welcome to the Zoo of Odds, for it is now opened. The intended size is A2 and it will be advertised everywhere to make sure the zoo profit from all the money dumped into all these promotions.

 

Collateral 2 – Visitor Lanyard with Tag

The first 1000 visitors who purchased their tickets will receive this very special and of course, limited edition lanyard that looks super goth. I hope this lanyard helps to drive sales! Hehe. Please be enticed to come? 

 

Collateral 3 – Tote bag merchandise 

The third collateral will be a collectable canvas tote bag that is sold at the souvenir shop, each priced at $44.40. These are some of the exclusive stuff you will find at the zoo of odds! (Cost price is $10 though, all profit goes to the maintenance and welfare of these animals!!)

Sample 1:

Sample 2 & 3: 

 

Collateral 4 – Entry Tickets

After the first 1000 cap hits, we will be distributing these tickets to each and every visitors instead of the limited edition lanyard. It can be used as a keepsake too, memorabilia from the never before exhibition.

 

Collateral 5 – Dark Cocoa Milk Carton

Visitors can locate this cute box of animal printed milk carton over at the cafeteria of the zoo exhibition. Collectors can purchase and even use the box as a form of memento or keepsake (that is if they wash it clean after the food consumption). Still preserving the whole “dark theme” across my collaterals, I thought this would be a cute add on to the whole concept of having a Zoo. 

Get your ultimate dark cocoa milk at only $6.90 – Available only at the ZOO OF ODDS okay. Give these exotic animals a visit, please!!

 

 

Documentation of some of the printed collaterals. Yay!

VAROOM – On final

Hello y’all! This is a post on the final outcome of my Varoom magazine cover design, with the chosen topic as “Obsession“. As a continuation from the research and conceptualising post, we will now be discussing the different aspects of my (hopefully) final layout design. To rewind back a little, my concept is based on the Japanese contemporary artist, Yayoi Kusama, who is often known for her bright red wig and quirky polka-dot ensembles, which is one aspect which makes her instantly recognisable. 

I was inspired but how strong a woman she is, as she overcame her many childhood trauma (which includes rape, gender discrimination, and several disorders), prejudice and mental illness to become a sensation late in life.  

“Kusama’s desire to create was always greater than her desire to die.” – this is one commentary about her which inspired me in so many weird ways, it makes me realise how tiny my problems are.

With this being my chosen idea, we will now proceed on to the execution + completion phase.

 

Watch my illustration progress in the videos below:

 

Here is the final layout on Yayoi Kusama after much corrections!

 

And here are some visual mockups: 

 

Read on my conceptualising process here!

Project EGO: Layout Development

Hello Errrabadi. It’s week 13!!

This post will feature a series of failed attempts, of wasted nights and aching neck. The very first concept I had in mind revolves around the use of geometric illustrations and bold colours against my design.

Turned out pretty bad because I found myself stuck in the development of my panels. It kinda looked like this >

The colour scheme I had in mind was: Blue Yellow Red (Primary colours).

The second attempt I had was a Vintage/Retro Pinup themed (with surrealistic aspect). I wanted an illustrative style across all of my panels and because of that, it got really hard for me to source for suitable images that fits my theme. I spent hours searching for just the right image that compliments the style of my concept, but halfway through, I found myself losing the momentum. So I decided to put this on the KIV-list!

Monochromatic

Triadic

(…Still contemplating…)

These are my panels so far. As you can tell, I am not satisfied with what I have so far. Hence I went on to do more research and I came across a reallllyyy interesting idea but the execution was seemingly difficult. I shall document it down anyway. The theme for this fully revolves around the use of Pantone Strips to create elements.

Like so: (that’s a hamburger btw)

The colour schemes are analogous & monochromatic.

Since the Ego project focuses on colours, I thought this would be an interesting take. However, as I progressed on, the elements that are possible for creation appears to be really limited. For example, the Pantone strips are very geometric in shape. This means that the element that I want to re-create should be in angular shape as well otherwise the design wouldn’t quite compliment. As much as I adore this concept, I had to be aware of the existing limitations and the amount of time I have on hands. Furthermore, it feels like I have to restrict my creativity just to work this concept 🙁 So this is a no go either.

With that in mind, I decided to restart my canvas and plan for a more feasible concept.

This leads me to my final set of designs! The Illustrative Photo-Collage.

 

Will talk more about it in my next post – The Final Outcome. Stay tuned!!!

Ciaossss

 

Project EGO: Colours Research

Hello, World!

Finally, we’re on the final project of the semester – Project EGO. In this assignment, we will be venturing into Colour Theory and how they fit in together in order to work in harmony. Here is my research on the Color Theory!

Without further ado, let’s begin!

 

The Colour Wheel

https://imgur.com/gallery/HAy6MWj

 

PRIMARY COLOURS

Primary colours are known as source colours, meaning that they cannot be made with mixtures of other colours.

consist of red, yellow and blue

 

SATURATION

The intensity of a single colour.

 

VALUE

The relative lightness and darkness of a single hue.

 

MONOCHROME HARMONY

A play in tonal value and intensity of a single colour, enhancing the style and thematic of the main hue.

MONOCHROMATIC PHOTOGRAPHY WORKS:

 

http://swipe.swipelife.netdna-cdn.com/wp-content/uploads/2014/11/Monochrome-Photography-Collection-Featured-by-The-Big-Picture-swipelife-2.jpg?aec60b

https://i.pinimg.com/originals/87/02/71/87027129ffe5c8d7a97fe63209cae8b9.jpg

MONOCHROMATIC PAINTINGS:

http://johnmyersart.tumblr.com/

https://www.flickr.com/photos/30666896@N06/3156790785/in/photostream

 

ANALOGOUS HARMONY

Colours that sit side by side on the Colour Wheel. The colour scheme that is most pleasing to the eyes since the transition of colours are sooooo gradual. (E.G. yellow, orange, green)

ANALOGOUS PHOTOGRAPHY:

Colors involved: Yellow, Orange, Green! Thus making it an analogous scheme.

ANANALOGOUS PAINTING:

https://www.flickr.com/photos/daviesjane47/17339031348/in/dateposted-public/

 

COMPLIMENTARY

They are colours that lie opposite to one another on the wheel which in turn creates a strong contrast! (E.G. red & green, blue & orange)

COMPLIMENTARY PHOTOGRAPHY WORKS

http://idolza.com/qz/r1130y6/photography-contrast/aa3603/

COMPLIMENTARY PAINTING

 

SPLIT COMPLIMENTARY

Created by joining a hue with the two hues beside its complement. (E.G. blue with red-orange and yellow-orange)

SPLIT COMPLIMENTARY PAINTING

 

TRIADIC

 Made up of three hues equally spaced around the colour wheel which creates an energetic set of colours with divergence given how the three hues are spaced so widely apart on the colour wheel.

TRIADIC PHOTOGRAPHY WORK

TRIADIC LOGO:

 

Here we see how colours work together in order to create a harmonious-looking design and it is a key component to any forms of design. (e.g. logo design, graphic design, illustrations, photography)

Well, I’ll see you in my next post.

Ciaos!