PR Kit for ACM Museum’s Latest Exhibition: Treasures of Asia, Caskets and Cabinets of Trade.

This project allowed for us to create something that was very new and exciting for the museum that was a Press Release kit or Event door gift for the rich patrons invited to the Exhibition Opening. We wanted to mimic the idea of how the rich patrons in the past would have received these caskets and cabinets of trade as gifts. Hence the PR kit came in a decorated motif box form that carried the “treasure” of the Museum Guide curated for the exhibition.

Reflection:

Overall, I felt that this final project was such a refreshing take on Art History and I have truly enjoyed the process of creating it. Instead of having to write thousand word essays, we could truly put what we are learning in art school and use it as a means to convey what we have learnt and researched about in Art History class to more purposeful use. In this case, we made a museum guide for our chosen target audience.

The collaborative work with my schoolmates from other majors were also very helpful as I could not have managed certain aspects without them. Such as the detailed illustrations, which took for my group mate in Animation to draw out. It turned out even better than I could have imagined so I was very appreciative for this chance for collaborative effort. It also gave an insight to how future collaborative works in a working environment would be like and I thought this final project really was unique in terms of how it made that possible.

This project is the epitome of Art History made fun (and practical as well)!