Image of Manifesto

The Manifesto reads:

“Designing in the digital age and a globalised world, with the availability of technological tools and the Internet (increasing connectivity), requires us to think differently and stand out, putting an emphasis on creativity.”

“Designers are therefore, bearers / conveyors / agents of ideas (good design shouldn’t be just mindless displays of information. We are the agents of transformation, the creators of new ideas (more concepts, more reasons). Therefore, good designs break free from tradition – to change, to defy or even disregard the rules, techniques, and ideas that existed before us.”

“Good design is necessary to communicate with a vast range of individuals (not necessarily with the use of words), explore and be creative, and breathe more excitement and brightness into a seemingly dull world.”

The manifesto drew inspiration from the Modernism movement, where artists around the world began to use new imagery, materials and techniques to create artworks that they felt better reflected the realities and hopes of modern societies. I thought the notion of experimenting and exploring with new techniques and tools, which eventually brought about new movements, was inspiring and should be practised more in design.

The manifesto was hand-written on torn pieces of paper from different notebooks, with scribbles and cancellations, to better reflect the emphasis on the brainstorming and experimentation stages of designing.

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