2D II – Project 2 Part 1 – Zine Neighborhood Explorer Process + Final

After visiting the site, I found out that the neighborhood is just like any other neighborhood with market, coffee shops, HDB, community club and park.

So what makes Boon Keng special?

I did asked a few people who stay there, and what they told me was that they love staying in this area is because of its location. It is easily accessible to other place especially the food within there, like Swee Choon.

I decided to do on the food around Boon Keng, to show that Boon Keng is easily accessible to other places within 30mins or so. 

I went to search and look around what are the food around that is near to Boon Keng. I came out with this 5 location that is rather famous and interesting.

  1. Beach Road Scissors Cut Curry Rice
    There is always a queue but don’t worry cause it moves relatively fast. For someone that don’t take spicy like me, the curry there is just nice for us!

    229 Jalan Besar, Singapore 208905
    Mon – Sun, 11am – 3.30am

  2. Chye Seng Huat Hardware
    Apparently this is not a hardware store but a cafe! This shop retained the rustic feel of the old shop house, with the old signboard and the metal grills. It’s quite a interesting place to visit in the neighborhood.

    150 Tyrwhitt Road, Singapore 207563
    Tues – Fri, 9am – 7pm, Sat and Sun 9am – 10pm (closed on Mon)

  3. Hungry Heroes
    Theme restaurants are uncommon in Singapore, this restaurant will satisfy your inner desire to dine alongside with Superheroes.

    33 Tessensohn Road, Singapore 217656
    Mon – Fri, 4pm – 12am, Sat 11am – 12am and Sun 11am – 11pm

  4. Swee Choon Dim Sum Restaurant
    I’m sure everyone know this popular dim sum restaurant with long queues every evening. They opened till 6am which make it a all time favorite supper spot!

    191 Jalan Besar, Singapore 208882
    Mon – Sun, 6pm – 6am (Closed on Tues)

  5. 126 Dim Sum 搵到食
    126 dim sum is often compared to Swee Choon but each have it’s good points. 126 dim sum is known for its cheap and decent quality dim sum if looking for a fuss-free spot to satisfy your cravings.

    1086 Serangoon Road, Singapore 328187
    Mon – Sun, 5pm – 2am

After googling the travel distance online and know their exact location on the map, I decided to do my design according to the location on maps.


I did the building in illustrator with reference to the images. So here is my infographic on Boon Keng. Where it shows the name of restaurant, address and travel time from the MRT.

Feedback that I received:

  • The idea of introducing food is there but doesn’t bring out the point where Boon Keng is convenient.
  • Be consistent on the travel time, the time is based on by foot or by public transport?
  • Can’t tell what they are selling, be more specific. Maybe by adding the food that they are selling around them.
  • Who is my target audience?


At first when I got Boon Keng, I was thinking what is there in Boon Keng? After visiting the site, I ask myself the same question, what is there in Boon Keng that make it special? Boon Keng is just like any other ordinary neighborhood. After asking some residents around, I guess the special thing about Boon Keng is the location. How convenient it is to travel around?

I have some difficulties doing this infographic because I can’t find a direction to work towards. The initial idea of just introducing Boon Keng doesn’t make Boon Keng a special place. Whatever Boon Keng have, it can be found in other neighborhood too.  I seek some help from my friend and researching more on the area around Boon Keng, then I decided to do on the food.

Overall, this project was challenging and I’m glad I found a direction to work with and certainly there is a lot to improve for this infographic after receiving the feedback.

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